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El Bandido Yankee Tequila has been named the Official Tequila of Lucas Oil Indianapolis Raceway Park as part of a new multi-year partnership, which kicks off at this weekend’s 69th Dodge Power Brokers NHRA U.S. Nationals.
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As part of the new sponsorship, El Bandido Yankee Tequila will sample its award-winning, ultra-premium handcrafted tequila at its midway display throughout the weekend during The Big Go, offering those 21 years old and older a chance to try the popular tequila product.
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El Bandido Tequila will also be highlighted on signage throughout the historic facility in Indy and will be available at bars throughout Lucas Oil Raceway Indianapolis Raceway Park and year-round at applicable events.
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"We are excited to help race fans ‘Break Out the Bandido’ at The Big Go and in the future with El Bandido Yankee now becoming the Official Tequila of Lucas Oil Indianapolis Raceway Park,” said Jim Bob Morris, Founder, El Bandido Yankee Tequila Company. “Race fans will enjoy El Bandido Yankee's 100 percent Blue Weber agave, certified additive free and Criminally Smooth flavor at the track and in the stands. We can't wait to bring the Official Tequila of Raceday to racing’s biggest fans at IRP and the great state of Indiana."
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El Bandido Yankee Tequila, which was co-founded by former NFL Player Jim Bob Morris and NHL Hall of Famer Chris Chelios, is already well-versed in the world of NHRA championship drag racing as a sponsor of Pro Stock Motorcycle standout Ryan Oehler. “Flyin’ Ryan” sports a colorful El Bandido Yankee Tequila look on his Buell and won at Lucas Oil Indianapolis Raceway Park in 2020.
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“It’s a huge thrill to have El Bandido Yankee Tequila become the Official Tequila of Lucas Oil Indianapolis Raceway Park and it’s great to have that partnership kick off at the world’s biggest drag race,” said Kasey Coler, NHRA Vice President, Track Management and Operations. “El Bandido Yankee Tequila already has a great presence in our sport and it’s exciting to see that continue to grow.”
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For more information on El Bandido Yankee Tequila, visit
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